Welcome to Clair Wyant’s website to showcase him as an Internet marketing professional with experience in impacting businesses bottomline through Internet Marketing.
Clair brings experience in a diverse group of industries, and companies ranging from local & regional businesses to e-commerce to a nationally syndicated radio talk show, to real estate where success was measured by analytics and bottomline.
Clair brings both agency and in-house experience. Clair holds multiple certifications, including HubSpot Inbound Marketing, Google AdWords and Google Analytics, and is a member of the Digital Analytics Association.
Clair’s main strength is digging into digital analytics, exploiting gaps in campaigns that can be fine tuned for maximum exposure and conversion. When time is appropriate, UX/UI is also analyzed. Clair bring experience using Google Analytics, Google Search Console, Google Ads & Facebook Insights for data gathering combined with Tableau & Google Data Studio for data visualization along with Excel and Google Sheets for additional manipulation or data extracting.
Besides analytics, Clair brings a wealth of experience across digital marketing:
- E-Mail Marketing
- History of above average open rate & click through rate
- History of increasing organic exposure & sessions YOY
- Google & Facebook PPC
- Work with vendors to strategize campaigns
- Website Design & Maintenance
- Create and maintain websites (informational, e-commerce, conversion inquiry and/or submissions) utilizing CMS (WordPress, Shopify)
- Social Media
- Maintaining social media campaigns while increasing engagement & new page likes